Subject: NCSM this week — Pink October pre-launch — share a screening location near you
Audience: All subscribers
Pink October pre-launch — share a screening location near you
October is Breast Cancer Awareness Month. Launching mammogram subsidies with 4 partner hospitals in KL/Selangor on Oct 1. Pre-launch content drives Sept search volume.
Hooks:
· Mammogram from RM 80 at partner clinics (vs RM 200+ private).
· Walk-ins welcome Mon–Sat — no GP referral needed.
· Free 1-on-1 follow-up consultation with our Resource Centre.
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Why now: Brand-voice content — keeps NCSM active between campaigns.
Subject: Pink October (Breast Cancer Awareness Month) — early access
Audience: Active in last 30d
Pink October (Breast Cancer Awareness Month) is coming up for NCSM.
October is Breast Cancer Awareness Month. Launching mammogram subsidies with 4 partner hospitals in KL/Selangor on Oct 1. Pre-launch content drives Sept search volume.
Be first in line — open the early access window now.
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Why now: Pink October (Breast Cancer Awareness Month) is 2 days away — pre-order posts perform 3× better in this window.
Subject: Q3 NCSM cohort — registration is open
Audience: Procurement leads at MOH hospitals
Q3 cohort registration is open for NCSM.
October is Breast Cancer Awareness Month. Launching mammogram subsidies with 4 partner hospitals in KL/Selangor on Oct 1. Pre-launch content drives Sept search volume.
RM 200 off per pax for groups of 3+. HRDF SBL-Khas claimable.
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Why now: Hospital procurement cycles run 3-5 weeks — opening 2 days ahead of 27 Sep 2026 closes the procurement window earlier.
Subject: We've missed you at NCSM — here's what's new
Audience: Inactive 60+ days
It's been a while. Here's what's changed at NCSM in the last 60 days:
October is Breast Cancer Awareness Month. Launching mammogram subsidies with 4 partner hospitals in KL/Selangor on Oct 1. Pre-launch content drives Sept search volume.
If you'd rather not hear from us, you can unsubscribe below — no hard feelings.
Why now: Pink October content needs to ship by Sep 15 — competing breast-cancer NGOs are already drafting
Subject: Welcome to NCSM — start here
Audience: New (joined last 7d)
Welcome to NCSM.
Here's what we're about:
· Compassionate
· Credentialed
· Plain-language
Look out for your next email in 3 days — we'll share our most-loved post / product.
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Why now: Brand-voice content — keeps NCSM active between campaigns.
Subject: Case study: NCSM at Pantai
Audience: All subscribers
Quarterly case study from NCSM:
How we partnered with Pantai's clinical training team to deliver 6 CPD points across 48 staff in one cohort.
Full write-up (8-min read) on our site.
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Why now: Pink October content needs to ship by Sep 15 — competing breast-cancer NGOs are already drafting
🔒 patient-consent — needs your edit