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Open registration 6 weeks ahead of Pink October (Breast Cancer Awareness Month). RM 200 off for groups of 3+ from the same facility. Email + LinkedIn lead-gen forms.
Why now: Hospital procurement cycles run 3-5 weeks — opening 2 days ahead of 27 Sep 2026 closes the procurement window earlier.
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Reminder campaign to procurement leads: HRDF SBL-Khas claim deadline math, with application template attached. Three touches across email + WhatsApp B2B groups.
Why now: HRDF claim windows close quarterly — procurement leads decide spend 6-8 weeks ahead.
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Pair two workshops in one quarter: 12 CPD points instead of 6. Bundle pricing 15% under listing. LinkedIn case-study + email blast to alumni segment.
Why now: CPD-points renewal cycles hit annual peaks — bundling now captures the back-half-of-year demand.